Sunday, March 14, 2010

WTF, Zogby?

Zogby InternationalImage via Wikipedia
Zogby's e-mailed surveys often seem to be a little odd to me. I signed up to weigh in on political and social issues but sometimes I'm a couple of screens into it before I realize it must have been commissioned by someone interested in marketing something about  which
 I have zero interest or information. This latest one seems eclectic to say the least.  Along with typical political questions it seems to be designed to fulfill contractual  obligations to various entities. If I had to guess I'd have to say the entities in question might be Apple, some apparel marketing firm and the Heritage Foundation. It wouldn't be Zogby if there wasn't a question that raised my blood pressure. There were, but there was one clear winner.
Last month, the President proposed raising taxes on U.S. companies who do business overseas. The higher taxes would significantly increase the operating costs that these companies must pay. This additional burden would make it even harder to compete in the global marketplace against companies based in countries where the taxes are lower and overhead costs like health care are paid for by the government. Would you support or oppose changes to the U.S. tax code that would hurt American companies trying to compete internationally? 

Push polling much? The emphasis there is mine. Support or oppose, right. And the answers are...

Not Sure

As in "Yes, I support or oppose it.", "No, I don't support or oppose it."  I guess "Not Sure" works with the wording of the question, but a lot of us are sure. So, it's not only push polling but the writer of the question seems to have been drunk at the time he wrote it. Keep up the fine work, guys.
Reblog this post [with Zemanta]


  1. While I'd assume "yes" means support, the question is typically leading...almost as bad as the bogus polls on Facebook like "Do you Support Obama's Socialist Takeover of the American Healthcare System?"

  2. This is why I quit taking polls.. they are all getting to be push polls and very misleading.